WHITE PAPER
WHITE PAPER
Enriching Travel Surveys with Big Data Travel Metrics
Big Data can enhance or even replace traditional travel survey data. With Big Data, agencies can gain deeper insights into travel behavior, overcome limitations of traditional travel surveys, and most importantly, save time and money.
Surveys are best at capturing subjective, not objective, information.
Learn how Big Data gathers fast and accurate measurements for transportation studies.
Download the White Paper
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